The term cancel culture has become very common in the age of social media. It refers to the act of withdrawing support from public figures or institutions perceived  as doing something wrong. This can include boycotting, unfollowing on social media, or asking companies to stop working with them. While cancel culture occurs in many countries, its impact can vary widely . Indonesia and South Korea are good examples of this difference.

In Indonesia, cancel culture usually does not last long. One reason is that people tend to be more forgiving. When a public figure apologizes or explains the situation, many are willing to give them a second chance. Public attention also changes quickly. What is viral today can easily be forgotten next week, as a new issue arises . As a result, the pressure often fades over time.

Strong fan support also makes a difference. Many celebrities have loyal fans who continue to defend and support them during scandals. Because of this, being “canceled” does not always seriously damage their career. In some cases, the controversy even makes them more popular because people become more curious and start paying attention.

On the other hand, cancel culture in South Korea is much stricter. Public expectations are very high, especially for public figures. If someone is involved in a scandal or breaks social norms, the consequences can be serious and long-lasting. Entertainment companies and sponsors usually act quickly to protect their reputation. They may suspend activities or end contracts immediately. Because of this strong response, it is often difficult for someone to fully recover their career.

These differences show that cancel culture is not just about social media. It is closely connected to cultural values and how each society views responsibility and reputation. In Indonesia, cancel culture often takes the form of a temporary wave of criticism. In South Korea, it can become a powerful social punishment that deeply affects a person’s future.